Loop Works

Loop Works is a recruitment marketing and communications platform for enterprise talent acquisition teams running high-volume hiring. Founded in 2012 and based in Chicago, Illinois, Loop Works does not replace an existing applicant tracking system. Instead, it adds the candidate engagement layer that most ATS platforms lack: two-way text messaging, career site builder, candidate relationship management, and interview self-scheduling. The platform connects with Workday Recruiting as an Emerging Partner and integrates with Greenhouse for messaging.

What is Loop Works?

Loop Works gives talent acquisition teams a mobile-first way to reach candidates where they actually are: on their phones via SMS. Recruiters send one-to-one or bulk text messages to talent pools, run drip campaigns, and let candidates self-schedule interviews via text without any app download. The platform covers 180-plus countries through a network of 900-plus SMS carriers, making it suitable for global hiring operations.

The product family includes Loop Flow (text messaging CRM and talent community), Loop Link (career site builder and job distribution), Grace (conversational AI assistant for 24/7 candidate support), and an Enterprise tier with API integrations and employee referral management. Loop Works is ISO 9001 and ISO 27001 certified, indicating enterprise-grade operational and information security maturity.

Loop Works Key Features

• Two-way SMS CRM (Loop Flow): Send and receive text messages from candidates, manage consent, run campaigns, and maintain a searchable talent community database.
• Career site builder (Loop Link): Create and publish a mobile-optimized career site with job search, job alerts, candidate profile pages, and quick apply via text.
• Interview self-scheduling: Candidates book interview slots via text; the platform connects to Microsoft 365 and Google Calendar for availability management.
• Campaign manager: Build SMS and email drip campaigns for proactive outreach to passive candidates and re-engagement of talent pool members.
• Grace AI assistant: 24/7 conversational AI handles candidate FAQ responses, interview scheduling, and onboarding tasks without recruiter availability.
• Employee referral management: Available in the Enterprise tier for structured internal referral programs.
• Global SMS infrastructure: 900-plus carriers across 180-plus countries with TCPA-compliant opt-in management.
• Form builder: Create custom intake forms for candidate data collection and talent pool segmentation.
• ATS integration: Workday Recruiting (Emerging Partner) and Greenhouse (messaging integration) connections to sync candidate data.

Who Should Use Loop Works?

Loop Works is suited to organizations that:

• Already run Workday Recruiting or Greenhouse and need a candidate engagement layer on top
• Hire at high volume in sectors such as logistics, retail, hospitality, or healthcare where candidates respond to SMS faster than email
• Need TCPA-compliant text messaging with consent management built in
• Run global hiring campaigns across multiple countries and time zones
• Want 24/7 candidate communication coverage without adding recruiter headcount
• Have enterprise-level talent acquisition operations in the US, UK, or Australia

Loop Works is not suited to small businesses or startups building their first ATS, solo recruiters, or organizations without an existing ATS or HRIS. The platform is an overlay, not a standalone hiring system.

Loop Works Pricing

Loop Works offers a free entry tier called Loop Flow Lite for small teams. The Loop Flow, Loop Link, and Enterprise tiers are priced on application. Visit loopworks.com/pricing to request a quote based on your team size, geography, and hiring volume. No monthly or annual pricing figures are published on the vendor site.

Loop Works vs. Alternatives

Buyers evaluating recruiting software should understand that Loop Works is a recruitment marketing and communications platform, not a standalone ATS. It sits alongside existing ATS systems and adds engagement capabilities those systems lack. For UK staffing agencies that need a combined CRM and ATS in one product, Firefish Software covers permanent, contract, and temp placements with a 4.6 Capterra rating from 291 reviews. For in-house HR teams in South Asia needing a cost-effective browser-based ATS with branded careers pages, ubiRecruit is purpose-built for that market. For agencies managing contractor payroll alongside recruiting, FastTrack360 handles the combined workflow. For broader people management tools, the HR software category on SaaSRat covers onboarding, payroll, and time and attendance platforms.

Real User Feedback

Loop Works does not have a listed profile on G2 or Capterra as of June 2026. The company has operated since 2012, holds Workday Emerging Partner status, and maintains ISO 9001 and ISO 27001 certifications, indicating stable enterprise operations. Specific user review scores were not available from public aggregators during research. Prospective buyers should request client references and case studies from the vendor at loopworks.com.

Loop Works Integrations

• Workday Recruiting: Emerging Partner status; ATS data sync
• Greenhouse: Messaging integration for candidate communication
• Microsoft 365: Calendar integration for interview self-scheduling
• Google Calendar: Calendar integration for interview scheduling
• 900+ SMS carriers: Global messaging infrastructure covering 180-plus countries
• Open API: Available for custom integrations with other HR or recruitment systems

Mobile Access

Loop Works is described by the vendor as mobile-first. The primary candidate interface is SMS-based, meaning candidates engage without downloading any app. Recruiters access the Loop Works dashboard via a web browser. No dedicated iOS or Android recruiter app was confirmed during research. The platform's candidate-facing model is built on SMS, making a separate app unnecessary for most interactions.

Security and Compliance

• ISO 9001: Quality Management System certified
• ISO 27001: Information Security Management System certified
• TCPA compliance: Built-in SMS consent management for US candidates

No SOC 2, HIPAA, or FedRAMP documentation was found publicly during research. Contact the vendor at loopworks.com for a full security and compliance disclosure if required for your procurement process.

Implementation and Onboarding

Loop Works is positioned as an overlay on an existing ATS. Implementation involves configuring the SMS messaging layer, connecting the career site, and integrating with Workday or Greenhouse. Enterprise implementations also include API setup for deeper data flows. Loop Works provides implementation support; the vendor does not publish standard onboarding timelines. Contact [email protected] for implementation scoping based on your ATS environment and team size.

Loop Works Support

Loop Works is headquartered at 222 S Riverside Plaza, 15th Floor, Chicago, IL 60606, with offices in Brighton, UK and Melbourne, Australia. Email: [email protected]. LinkedIn: linkedin.com/company/loop-mobile-recruitment. Twitter/X: @Loop_Works. Facebook: facebook.com/loopworks. Instagram: @loop_works. YouTube channel available. No public support SLA documentation was found during research.

What Real Buyers Report

Nirula Patel reviewed the Loop Works platform documentation, pricing page, and integration catalog at loopworks.com, along with the Workday partner listing. The platform's core value proposition is clear: it fills the gap between ATS data and actual candidate conversations. Most enterprise ATS platforms track where candidates are in the funnel but do not send timely, personal text messages to keep candidates engaged between stages. Loop Works addresses that gap with a consent-managed SMS layer that lets recruiters send bulk or one-to-one messages, run drip campaigns, and let candidates self-schedule interviews via text. The Grace AI assistant adds 24/7 coverage for FAQ-type candidate questions and scheduling without requiring a recruiter to be online.

The key limitation buyers need to understand: Loop Works is not a replacement for an ATS. It requires a Workday or Greenhouse environment to function as designed. Organizations without an existing ATS will need to implement one separately before Loop Works provides full value. The absence of G2 and Capterra profiles means prospective buyers cannot benchmark against a large review dataset and should rely on vendor-provided references instead.

Is Loop Works Right for Your Business?

Loop Works suits enterprise talent acquisition teams already running Workday or Greenhouse that need mobile-first candidate engagement. Its strength is the SMS-first model with consent management, global carrier coverage across 180-plus countries, and AI assistant support for high-volume campaigns. It is not a fit for organizations building their first ATS or teams that prefer all-in-one platforms.

Buyers reviewing the full recruiting software landscape should also consider Firefish Software for agency-side CRM and ATS, ubiRecruit for in-house HR in South Asian markets, and FastTrack360 for contractor and payroll management. The HR software category covers complementary tools for onboarding, payroll, and people management. For business phone and communication tools alongside your recruitment stack, see the business phone systems category. Contact Loop Works at loopworks.com/platform to request a demo and pricing tailored to your hiring volume.

Verified on 2026-06-08 -- Content sourced from Loop Works product pages at loopworks.com, Workday partner listing, and vendor feature and integration documentation. Pricing for paid tiers requires direct vendor contact. No G2 or Capterra listing was available as of this date.