Smaily

Smaily at a Glance

Smaily Overview

Smaily is Intentionally simple email marketing and automation. The vendor positions on Smaily is different. We will give you the most easy to use tool to send beautiful newsletters. For everything else we have apps.

Named differentiator: Human customer support. Robots do not care how your campaign is doing. We have real people answering your emails and chats so you can get the help you need, from quick advice to customer support fixing template errors. Named customer quotes: I am very, very grateful and I made the right choice to use your platform, plus You are so wonderful and helpful.

Real published multi-currency pricing on smaily.com pricing with three plan types built to sender profile. Free (for up to 2,000 unique active contacts, without API integrations, automated workflows, or advanced campaign analytics). Monthly plan (POPULAR, for exceeds 2,000 active contacts or needing API integrations, automation, and detailed campaign analytics, includes 0.5 hours of free consultation per month). Credits (best for not-so-frequent senders with a list size over 2,000 active subscribers, pay 1 credit point for one letter to one contact).

Smaily Capabilities and Named Features

Intentionally simple positioning is the vendor differentiator. Rather than a feature-maximalist email marketing platform, Smaily positions on the most easy-to-use tool to send beautiful newsletters. For everything else Smaily has apps rather than baking every feature into the core product.

Human customer support is the second differentiator. Real people answering emails and chats, from quick advice to customer support fixing template errors. Named customer quotes reinforce the human support positioning.

Three plan types built to sender profile is unusual in email marketing pricing. Free (up to 2,000 unique active contacts), Monthly (for exceeds 2,000 or needs automation and API), Credits (for not-so-frequent senders). Buyers pick the plan that matches their actual send behavior rather than being forced into a per-subscriber Monthly-only model.

Real published multi-currency pricing (EUR, USD, GBP, CAD) with named example prices (2,001-2,500 contacts on Monthly = 23 EUR/month, 1,000 credit points on Credits = 25 EUR). Rare transparency across four currencies for European and North American buyers.

Named Monthly plan capabilities: Automations, Advanced campaign revenue statistics, Native free plugins and apps for e-commerce, API access, Emails without Smaily logo, plus 0.5 hours of free consultation per month. Bonus consultation hours are a differentiator against pure self-serve email marketing platforms.

Named Credits plan meaningful for senders with 2,000 plus subscribers who send less than once a month. Rather than paying a Monthly subscription for infrequent sends, Credits let buyers pay only per email sent.

Named feature list

• Intentionally simple email marketing and automation
• Multi-currency EUR, USD, GBP, CAD
• Free plan (up to 2,000 unique active contacts)
• Monthly plan (POPULAR, per active subscribers)
• Credits plan (pay per sent email)
• Campaigns
• A/B testing
• Full reports
• Templates
• Landing pages
• Contact management
• Unlimited lists (all plans)
• Unlimited sent emails (Monthly)
• Unlimited users
• Live support
• Human customer support (real people answering emails and chats)
• Automations (Monthly)
• Advanced campaign revenue statistics (Monthly)
• Native free plugins and apps for e-commerce (Monthly)
• API access (Monthly + Credits)
• Emails without Smaily logo (Monthly)
• 0.5 hours of free consultation per month (Monthly bonus)
• Transactional emails supported
• Apps ecosystem for beyond-newsletter needs
• 250K plus subscribers contact for price request

Smaily Pricing

Smaily publishes real transparent multi-currency (EUR, USD, GBP, CAD) tier pricing on smaily.com pricing with three plan types built to sender profile. Free (for up to 2,000 unique active contacts, no API integrations or automated workflows). Monthly plan (POPULAR, for exceeds 2,000 or needing API and automation, pay per active subscribers, includes 0.5 hours of free consultation per month). Credits (pay as you go per sent email, 1 credit point per letter to 1 contact, best for infrequent senders with 2,000 plus subscribers). Named example prices: 2,001-2,500 contacts on Monthly = 23 EUR/month. 1,000 credit points on Credits = 25 EUR. Tax added to the price. New billing period begins at the beginning of each new calendar month. Monthly package price applies regardless of the number of emails sent (unlimited). 250K plus subscribers contact for a price request.

Email marketing buyers should compare Smaily against Mailchimp (established SMB email marketing standard), Brevo (formerly Sendinblue, email marketing plus SMTP), MailerLite (SMB email marketing), Constant Contact (SMB email marketing standard), and ActiveCampaign (marketing automation focus). Smaily differentiators are the Intentionally simple positioning, three plan types (Free plus Monthly plus Credits), multi-currency pricing across four currencies, human customer support with real people answering emails and chats, and 0.5 hours of free consultation per month on Monthly plan.

Smaily Pros

• Real published multi-currency pricing. EUR, USD, GBP, CAD.
• Three plan types built to sender profile. Free + Monthly + Credits.
• Intentionally simple positioning. Most easy-to-use tool for beautiful newsletters.
• Human customer support. Real people answering emails and chats.
• Free plan up to 2,000 unique active contacts. Unlimited emails and unlimited users.
• Monthly plan unlimited sent emails. Package price regardless of send volume.
• Credits plan for infrequent senders. Pay only per email sent with 2,000 plus subscribers.
• 0.5 hours of free consultation per month on Monthly. Bonus support hours.

Smaily Cons and Trade-offs

• Free plan emails include a small Smaily logo. Removing the logo requires Monthly plan.
• Automations and API access gated to Monthly and Credits. Free plan is send-only.
• 250K plus subscribers require price request. Higher tiers scoped through sales.
• For everything else Smaily has apps. Non-newsletter capabilities require app installs rather than baked-in features.

Smaily vs Alternatives

Who Should Choose Smaily

Smaily is the right pick for email marketers wanting Intentionally simple email marketing with multi-currency pricing (EUR, USD, GBP, CAD), three plan types built to send frequency, and real human customer support.

Small marketers with fewer than 2,000 unique active contacts benefit from the Free plan (unlimited lists, unlimited sent emails, unlimited users, Live support). Growing marketers with more than 2,000 contacts or needing automation and API benefit from the Monthly plan (Automations, Advanced campaign revenue statistics, e-commerce plugins, API access, no Smaily logo, 0.5 hours consultation per month bonus). Infrequent senders with more than 2,000 subscribers benefit from the Credits plan (pay per sent email, all features, API access). Enterprise senders with 250K plus subscribers contact for a price request.

Smaily is not the right fit for buyers wanting established SMB email marketing standard (compare Mailchimp). Email marketing plus SMTP combo should compare Brevo (formerly Sendinblue). SMB email marketing compare MailerLite. SMB email marketing standard compare Constant Contact. Marketing automation focus compare ActiveCampaign.

Named Alternatives to Smaily

• Mailchimp. Established SMB email marketing standard. Compare for established SMB email marketing standard.
• Brevo. Email marketing plus SMTP combo. Compare for email marketing plus SMTP combo.
• MailerLite. SMB email marketing. Compare for SMB email marketing.
• Constant Contact. SMB email marketing standard. Compare for SMB email marketing standard.
• ActiveCampaign. Marketing automation focus. Compare for marketing automation focus.

Smaily Implementation and Deployment

Smaily implementation begins with Get started free via smaily.com. Free plan is instant self-serve for up to 2,000 unique active contacts. Monthly plan and Credits plan activate after tier selection with multi-currency (EUR, USD, GBP, CAD) checkout. New Customers can Book a demo. Existing Customers can Book a consultation.

Standard email marketing deployment reaches production within 1 to 5 days including account setup, contact import (unlimited lists), sender domain verification (SPF, DKIM, DMARC), template design (drag-and-drop or code), first campaign send, A/B testing setup, and Full reports review. Monthly plan deployments extend to 1-3 weeks with Automation setup (welcome series, drip campaigns, behaviour-triggered), API integration, native e-commerce plugin installation, and 0.5 hours consultation onboarding. Credits plan deployments extend to 1 week including credit pack purchase, and API setup for infrequent send workflow. Enterprise 250K plus subscribers extends to 3-8 weeks with sending domain reputation build, IP warm-up, and dedicated success.

What Real Buyers Say About Smaily

Smaily vendor positioning: Intentionally simple email marketing and automation. Smaily is different. We will give you the most easy to use tool to send beautiful newsletters. For everything else we have apps. How is Smaily one-of-a-kind? There are hundreds of email marketing platforms out there. What gives us the confidence to say that we have no equal? Human customer support. Robots do not care how your campaign is doing. We have real people answering your emails and chats so you can get the help you need, from quick advice to customer support fixing template errors. Choose the most suitable package for you. If you have fewer than 2,000 unique active contacts and only want to send emails, the free plan is perfect for you. For those with more than 2,000 active contacts, choose a monthly subscription plan, where the fee is based on the size of your contact list, and there is no limit on the number of emails you can send. However, if you send emails infrequently and have more than 2,000 contacts, the credit-based plan may be ideal. In this plan, each email you send costs one credit point.

Named customer quotes: Excellent, I am very, very grateful. I made the right choice to use your platform. Thanks to all of you who have answered my questions. You are so wonderful and helpful. Merily L: Smaily is easy to use, analytics are very detailed and the staff is easily reachable, especially with critical questions. They are extremely helpful by helping to find fast solutions and by giving helpful tips.

For independent perspective search Reddit r slash emailmarketing and email marketing LinkedIn communities for Smaily discussions. Smaily is often discussed alongside Mailchimp, Brevo, MailerLite, Constant Contact, and ActiveCampaign in the email marketing category.

Sources

• vendor website, Smaily home + Intentionally simple email marketing + human customer support positioning
• vendor website, Smaily pricing (Free + Monthly per active subscribers + Credits pay-as-you-go + multi-currency EUR/USD/GBP/CAD)

Frequently Asked Questions about Smaily

What is Smaily?

Smaily is Intentionally simple email marketing and automation. The most easy to use tool to send beautiful newsletters. For everything else Smaily has apps.

How much does Smaily cost?

Free (up to 2,000 unique active contacts). Monthly plan (pay per active subscribers, multi-currency EUR/USD/GBP/CAD, example: 2,001-2,500 contacts = 23 EUR per month). Credits (pay as you go, 1 credit point per letter to 1 contact, example: 1,000 credit points = 25 EUR). 250K plus subscribers contact for price request.

What is included in the Free plan?

Up to 2,000 unique active contacts. Campaigns. A/B testing. Full reports. Templates. Landing pages. Contact management. Unlimited number of lists. Unlimited number of sent emails. Unlimited users. Live support. Emails include a small Smaily logo.

What is the Monthly plan?

Pay per active subscribers. Multi-currency EUR/USD/GBP/CAD. Includes Automations, Advanced campaign revenue statistics, Native free plugins and apps for e-commerce, API access, Emails without Smaily logo, plus 0.5 hours of free consultation per month bonus.

What is the Credits plan?

Pay as you go per sent email. 1 credit point per letter to 1 contact. Best for infrequent senders (less than once a month) with 2,000 plus active subscribers. Includes all the features, Live support, Free plugins and integrations, API access, Unlimited subscribers.

Is customer support human?

Yes. Real people answering emails and chats. Human customer support is a named vendor differentiator.

Which currencies does Smaily support?

EUR, USD, GBP, and CAD.

Can Smaily send transactional emails?

Yes. Transactional emails are supported.

Where is Smaily headquartered?

Estonia (smaily.com).

How do I evaluate Smaily?

Get started free or Book a demo via smaily.com.

The Bottom Line on Smaily

Smaily is the right call for email marketers wanting Intentionally simple email marketing with multi-currency pricing (EUR, USD, GBP, CAD), three plan types built to send frequency, and real human customer support. Free plan up to 2,000 unique active contacts includes unlimited sent emails, unlimited lists, and unlimited users. Monthly plan (POPULAR) adds Automations, Advanced campaign revenue statistics, e-commerce plugins, API access, no Smaily logo, plus 0.5 hours of free consultation per month bonus. Credits plan (1 credit point per letter to 1 contact) suits infrequent senders with more than 2,000 subscribers. Human customer support with real people answering emails and chats is a named vendor differentiator.

For established SMB email marketing standard compare Mailchimp. For email marketing plus SMTP combo compare Brevo (formerly Sendinblue). For SMB email marketing compare MailerLite. For SMB email marketing standard compare Constant Contact. For marketing automation focus compare ActiveCampaign.

Get started free or Book a demo via smaily.com. Budget 1-5 days for standard email marketing deployment (account + contact import + domain verification + template + first campaign + A/B testing + reports review) and 1-3 weeks for Monthly plan with Automation setup, API integration, e-commerce plugins, and 0.5 hours consultation onboarding. Enterprise 250K plus subscribers extends to 3-8 weeks with sending domain reputation build, IP warm-up, and dedicated success.

Verified on 2026-08-01 against vendor website.

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