Drip

Drip

VERIFIED

by Drip • Founded 2012

Email Marketing

What is Drip?

Drip is an e-commerce CRM and marketing automation platform for direct-to-consumer brands. It tracks customer purchase behaviour, builds dynamic segments, automates personalised email and SMS workflows, and integrates deeply with Shopify and WooCommerce.

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Drip Features

Email campaign management

Automation workflows

Segmentation

Personalization

A/b testing

Analytics and reporting

View All 42 Features
Integration with crm
Lead scoring
Drip campaigns
Customizable templates
Behavior tracking
Dynamic content
Email scheduling
List management
Triggered emails
Multi channel marketing
Form builder
Tagging
Deliverability optimization
Customer support
Social marketing
Activity tracking
Lead capture
Lead distribution
Campaign management
Lead nurturing
Lead segmentation
Source tracking
Subscriber management
Search marketing
Mailing list management
Website visitor tracking
Event triggered email
Template management
Auto responders
Can spam compliance
Reporting/analytics
Analytics/roi tracking
Mobile optimized emails
Wysiwyg email editor
Customizable ctas
Landing pages/web forms

Drip Pricing Plans

Free

Free
  • 5,000 Subscribers
  • Unlimited Emails
  • Unlimited Users
  • Opt-In Widgets
  • API Access
  • Email Marketing Automation
  • Third-Party Integrations
  • Purchase Notifications
  • Lead Scoring
  • No Drip Branding
Get Pricing
POPULAR

Basic

$49 /Per Month
  • 5,000 Subscribers
  • Unlimited Emails
  • Unlimited Users
  • Opt-In Widgets
  • API Access
  • Email Marketing Automation
  • Third-Party Integrations
  • Purchase Notifications
  • Lead Scoring
  • No Drip Branding
Get Pricing

Pro

$99 /Per Month
  • 5,000 Subscribers
  • Unlimited Emails
  • Unlimited Users
  • Opt-In Widgets
  • API Access
  • Email Marketing Automation
  • Third-Party Integrations
  • Purchase Notifications
  • Lead Scoring
  • No Drip Branding
Get Pricing

View full pricing on Drip website →

Drip Resources

Frequently Asked Questions

Is there a free plan or free trial for Drip?
Yes, Drip offers a free plan, making it easy for new users to get started with essential email marketing features.
How much does Drip cost?
Drip provides a Free plan, a Basic plan for USD 49 per month, and a Pro plan for USD 99 per month, with pricing scaled to fit different business needs.
What does Drip integrate with?
Drip integrates seamlessly with popular tools like Shopify, WooCommerce, Zapier, Slack, Salesforce, Google Analytics, Segment, and Facebook, enhancing its e-commerce email automation capabilities.
Who is Drip best for?
Drip is ideal for direct-to-consumer (DTC) brands and e-commerce businesses, especially small to medium-sized companies focused on email automation, lead nurturing, and personalized customer journeys.
What are the best alternatives to Drip?
Top alternatives include Klaviyo, which excels in Shopify-specific flows, ActiveCampaign for advanced automation and CRM features, Mailchimp for user-friendly drag-and-drop campaigns, and Omnisend for omnichannel marketing in e-commerce.
Is Drip GDPR / SOC 2 compliant?
For specific compliance certifications, it's recommended to contact Drip directly or check their security documentation.
Does Drip have a mobile app?
Drip may offer mobile access through a responsive web app or dedicated mobile applications. Check their website for the latest mobile options.
What do real users say about Drip?
Users praise Drip for its powerful drip campaigns, easy segmentation, and strong ROI tracking, noting how it boosts e-commerce revenue through targeted automations. Some mention a learning curve for advanced features and higher costs at scale.
How does Drip compare to its top competitor?
Compared to Klaviyo, Drip offers robust event-triggered emails and lead scoring with a focus on DTC automation, while Klaviyo stands out for deeper Shopify integrations and revenue-focused analytics, making Drip a great choice for broader e-commerce platforms.
Does Drip offer customer support?
Yes, Drip provides customer support through email, live chat, a comprehensive knowledge base, and community forums, ensuring help is available for setup, troubleshooting, and best practices.
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